Press review = tl;dr?
How Artificial Intelligence distils the Press review to essentials for decision-makers
Before you skim through this article instead of reading it, let us share our experiment: An AI automatically condensed this article into two sentences. If you’re only interested in the key message, you’ll find it in the highlighted section. For those curious about how two sentences became an entire product, keep reading.
THIS AI SUMMARY WAS AUTOMATICALLY GENERATED AND EDITORIALLY REVIEWED:
Managers often skim through extensive media round-ups, usually taking in only the first few lines. DataScan’s “abstract intelligence” application, within the “newsweb” press review software, generates AI-based summaries and translations of articles, sections and entire issues, which can be editorially reviewed, adapted and inserted at various points within the media round-up.
TL;DR – when the press review becomes too extensive
Most press offices are familiar with this challenge: no matter how carefully a press review is prepared, decision-makers are often too busy to read lengthy articles in full. The issue is not a lack of interest, but a lack of time. This leads to the well-known ‘TL;DR’ effect (too long, didn’t read): the content is relevant, but it isn’t read in full.
People who need to make swift decisions typically focus only on the opening lines of information. This is where “abstract intelligence,” a new AI extension by DataScan for the newsweb press review software, proves invaluable.
Summarise without leaving the workflow
The AI-generated summaries are created directly within the newsweb press review tool using abstract intelligence, saving you from having to go via ChatGPT and similar services. This approach eliminates the tedious copy-pasting between systems and prevents any interruption in workflow. The press office continues to work seamlessly within its familiar system, receiving AI-generated results directly in the in the platform where they review, edit, and approve them.
Variety of options
The depth of the AI’s summarization is tailored by the press office itself, depending on the publication and target audience:
- Article summaries for a quick insight into individual articles
- Section abstracts for a concise overview of entire topic clusters
- Comprehensive summaries for the cover page or introduction to the issue
- Translations for multilingual and internationally usable press reviews
Placed where they are actually read
The abstracts are positioned where readers naturally engage with content: on the cover page of the media review, in the PDF table of contents, in the mobile edition, as teasers in notifications, or as top news on the homepage of the press review portal.
This is particularly useful for executive briefings, newsletter teasers for internal distribution, and multilingual editions for international stakeholders.
The editorial team retains control
Automation is only beneficial when it remains controllable. No abstract is published without review: All AI-generated texts can be reviewed and edited in newsweb before being released. The link to the original article remains clear throughout the process. This way, abstract intelligence combines the speed of AI with the careful curation of the press office.
abstract Intelligence does not reduce the size of the press review itself. But it does reduce the effort involved in what readers actually have to read.
